Rassman Design

Recent Successes

DBG Case Study  |  DMCC Case Study  |  DI Case Study  |  WW Case Study

+ DBG Overview

 
Brand Bloom

How do you help a garden grow? With an integrated and powerful rebranding that lives across every aspect of the visitor experience, and with internal champions leading the charge.

“The vitality of our brand has become the measure of all that we do here.”

Brian Vogt CEO,
Denver Botanic Gardens

+ DBG Identity

Symbolic shift for a Denver icon

Leadership at the Gardens recognized the benefit of a refreshed identity, and after nearly 3 decades, a new family of logos is emerging

+ DBG Supporting

A new way of talking, teaching and reaching

Tools and outreach are positioned to better reflect brand attributes of Relevence, Diversity, Transformation and Sustainability

+ DBG Environmental

A flexible wayfinding and information system that respects its surroundings

As systems develop, materials and textures are chosen to meet requirements for weight, portability and durability outdoors

+ DBG Advertising

Branching out to a whole new audience

New programs and exhibits have been designed to reach a broader community, and advertising has energized the image

We can help your business thrive

Please give us a call to discuss how Rassman Design can help express your brand. 303.825.4532